Experience: 4+ Years
Education: Bachelor’s Degree

Job Overview

JazzWorld is looking for a Brand Manager – Consumer Growth to lead brand strategy and communication for its core GSM, prepaid, and postpaid businesses. The role will focus on translating business and consumer insights into impactful brand strategies and integrated marketing campaigns.

The successful candidate will work closely with marketing, segment, pricing, internal stakeholders, and creative/media agencies to strengthen the brand across digital and traditional touchpoints.

Key Responsibilities

• Develop and manage end-to-end brand strategy and ATL campaigns, including TVC, OOH, radio, and press.
• Lead creative and media agencies from campaign briefing through execution and airing.
• Develop brand and communication strategies for prepaid and postpaid segments.
• Balance brand-building initiatives with acquisition and offer-led communication.
• Use Brand Health Tracking (BHT) and NPS data to identify consumer and brand opportunities.
• Track campaign performance, brand recall, and brand lift to improve future campaigns.
• Manage marketing budgets and agency performance.
• Build strong relationships with internal stakeholders.
• Collaborate with cross-functional teams to deliver integrated marketing campaigns.
• Translate complex technology and connectivity propositions into simple, consumer-friendly brand stories.

Eligibility Criteria

• Bachelor’s degree in Marketing, Business, Communications, or an equivalent field.
• Minimum 4+ years of relevant brand management experience.
• Experience in developing brand strategies for complex and fast-moving industries.
• Experience in telecommunications, technology, fintech, or digital services is preferred.
• Strong understanding of brand tracking, NPS, campaign performance, and consumer insights.
• Experience simplifying technical or emerging technology concepts into mass-market communication will be an advantage.

Required Skills

• Strong stakeholder management skills.
• Excellent project and multitasking abilities.
• Strong verbal, written, communication, and presentation skills.
• Critical thinking and data analysis.
• Ability to convert consumer insights into clear brand and communication strategies.
• Consumer empathy and creativity.
• Strong business planning and analytical skills.
• Ability to manage complex projects in an agile environment.

Why Join JazzWorld?

JazzWorld offers an opportunity to work on digital services and connectivity initiatives at national scale. Employees can work across connectivity, transactions, identity, and digital services while contributing to products and solutions designed for millions of customers.

The company also promotes an inclusive workplace and is recognized as a Top Employer.

How to Apply

Interested candidates can apply online through the official application portal before the deadline.

🔎 Source: Official Careers Portal
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