• Department: E-Commerce / Digital Marketing

• Experience Required: 2–3+ Years (3 Years Preferred)

• Education Required: Bachelor's Degree

Nishat Chunian Limited is seeking a skilled and results-driven Performance Marketing Executive to manage its US-based e-commerce store and expand digital marketing operations across TikTok, Snapchat, email marketing, and other platforms.

The selected candidate will be responsible for managing online store operations, running advertising campaigns, improving marketing performance, coordinating customer operations, and preparing regular performance reports.

Key Responsibilities

• Manage the TLC USA Shopify store, including products, collections, pricing, discounts, shipping settings, and website quality checks.

• Plan, launch, and optimize advertising campaigns on Meta, Google Shopping, Performance Max, and TikTok.

• Set up and manage TikTok and Snapchat advertising campaigns for Pakistan and UAE markets.

• Manage advertising pixels, product catalogs, campaign performance, and creative testing.

• Create and manage email marketing campaigns and automated flows using Brevo.

• Handle welcome emails, abandoned cart reminders, post-purchase campaigns, and customer winback emails.

• Manage Google Merchant Center product feeds and resolve product disapprovals.

• Coordinate US order fulfilment, product returns, and customer queries with the operations team.

• Coordinate with the design team for advertising creatives and email marketing designs.

• Prepare weekly performance reports covering advertising spend, ROAS, CPA, CTR, CVR, email revenue, and top-performing products.

Eligibility Criteria & Requirements

Candidates should meet the following requirements:

• Bachelor's degree in a relevant field.

• 2–3+ years of hands-on experience in e-commerce or performance marketing.

• Practical experience managing advertising accounts independently.

• Proven experience with Meta Ads.

• TikTok Ads experience is required.

• Experience creating email marketing campaigns and automated flows using Klaviyo, Brevo, or Mailchimp.

• Strong knowledge of Shopify administration.

• Working knowledge of Google Analytics 4 (GA4).

• Ability to understand and analyze ROAS, CPA, CTR, and CVR.

• Excellent written English communication skills.

• Availability to work some evening hours to support US time zones.

Preferred Qualifications

• Experience managing US-based or international e-commerce stores.

• Knowledge of Snapchat Ads, Google Ads, Performance Max, and Google Merchant Center.

• Previous experience with fashion, home, or textile brands.

• Familiarity with AI tools for marketing copywriting, creative development, and data analysis.

How to Apply

Interested and eligible candidates can apply online through the official Nishat Chunian Limited careers portal.

Apply Now: Visit the official careers portal to submit your application before the closing date.

Source: Official Careers Portal

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